Identity
Vector Logos
Every time we produce something (no matter how big or small) and send it out into the world, it represents RadicalMedia. The way in which we package and present this creative output forms the collective sense, in the mind of the recipient and wider cultural landscape, that is our Brand Identity.
How the company Brand Identity looks, sounds, moves, behaves, and functions ultimately contributes to the overall ‘Radical’ experience. It is therefore important that we maintain a certain level of quality and consistency when representing the RadicalMedia brand.
This document provides specific guidelines and rules for using our Logo and Brand Identity in everyday applications. Please take the time to review it, so that you know what you should and should not do with our company logo.
How the company Brand Identity looks, sounds, moves, behaves, and functions ultimately contributes to the overall ‘Radical’ experience. It is therefore important that we maintain a certain level of quality and consistency when representing the RadicalMedia brand.
This document provides specific guidelines and rules for using our Logo and Brand Identity in everyday applications. Please take the time to review it, so that you know what you should and should not do with our company logo.
Vector Logos
Whenever possible, use the Vector file. These files will scale without loss of quality.
Raster Logos
High Res Image files. These 300 dpi TIFs do not have a transparent background and should only be used if a Vector version can not.
Web/Low Res Logos
Transparent background png files for onscreen use– web, mobile, social, and in documents where a smaller 72dpi or low res image is needed.
Animated Logos
For use in video content (e.g.: studio logos at beginning or end of a film/series).
Alternate Logo Files
This ZIP archive contains alternate logo formats and additional resolutions.
Slate
For use in video content for review purposes.
