Jeff Zwart is a director and photographer who has maintained a top spot in the world of automotive advertising for decades. Throughout his storied career, Jeff has created acclaimed campaigns for brands such as BMW, Mercedes, Porsche, Jeep, Ford, Nissan, Audi and many more.

In 2018, Zwart directed Jeep’s Anti-Manifesto , which aired during the 2018 Super Bowl and went on to win him a Silver Lion at the Cannes Lions Festival. Jeff’s commercials also include non-automotive brands such as Budweiser, HP, State Farm, Merrill Lynch, Miller Lite, and Playstation.

Jeff’s racing credentials go deeper than as a fan or filmmaker. He has 8 class championships and is a member of the Hall of Fame at the Pikes Peak International Hill Climb and has class championships in both the US Pro Rally Championship and the Baja 1000. In addition to commercials, Jeff has also helmed several projects in the documentary world, including the third season of the series GT Academy USA in partnership with Nissan, Sony Playstation and TBWA\Chiat Day for Spike TV, which received numerous awards and accolades. Recently, Jeff teamed up with RedBull Media House to direct a multi-part short film that documents Formula 1 racer, Daniel Ricciardo and Max Verstappen, racing through iconic American locations. In the feature world Jeff was the 2nd Unit Director on the Art of Racing in the Rain and also was an advisor on Ron Howard’s film Rush.

Jeff is also the author of three books: Three Points of Contact, “Porsche Rennsport, and Porsche 917x17: The Cars and Drivers in Studio . He still regularly competes in the Pikes Peak Hill Climb and makes his home in Ashcroft Colorado.




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